To begin our Discussion Board I would like to introduce you to The
Paradox of Choice – Why More Is Less. This is a 2004 book by
American psychologist, Barry Schwartz. In his book Schwartz argues
that reducing consumer choices can greatly reduce anxiety for
shoppers. Shopping involves critical thinking because it requires
Watch the presentation by Prof. Schwartz on how we can make
shopping simpler and increase our happiness.
http://www.youtube.com/watch?v=VO6XEQIsCoM (Note that the quizzes and tests will cover the videos in this course).
Also read this article (opens in a new window).
For your post, complete the following:
Based on his talk and the article above, discuss how too many choices have
created problems for YOUin decision making. Can you relate to his point on
how too many choices can decrease your happiness? Are you more satisfied
with decisions when there are fewer options? Provide a 100-word
minimum Discussion Board response and provide a substantive
response (50-word minimum) to at least 2 peers’ discussion board
responses. Anything less will result in a grade deduction.