The purpose of this assignment is to get you thinking critically about the secondary literature… 1 answer below »

The purpose of this assignment is to get you thinking critically about the secondary literature that you read related to Marketing as a whole. You will find that critiquing someone else’s work will not only help you to understand and appreciate that person’s work better but will also help you become a better critic of your own work as you become more sensitive to how others might see your writing. You will be reviewing two articles on topics we are discussing. These will demonstrate your writing and critical thinking skills by reading a topic, applying concepts learned in class, drawing conclusions, etc. If you have difficulty writing, I recommend you contact me and/or the Writing Lab (Smarthinking link, located on Course Menu in Blackboard) for assistanc





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