principles of marketing 25
- Social Media Marketing Assignment
More and more companies become using social media platforms and websites to promote their product or service. For this assignment, you will do an analysis of EKU; compare its social media practices with the four areas of a SWOT analysis, and discuss what we can learn from EKU’s practices. For grading expectation, please refer to the Social Media Marketing assignment rubric.
Social Media Marketing Assignment Grading Rubric
Student: ____________________________________________________________________
|
Description of the business or organization you are analyzing |
____/3 |
|
The actual SWOT analysis: Strengths, Weaknesses, Opportunities, and Threats |
____/7 |
|
Something EKU can learn, or improvements EKU can use |
____/5 |
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